STRATEGY ACROSS THE QUESTIONS THAT SHAPE ORGANIZATIONS.

SBC supports clients through six project domains: technology, finance, ventures, marketing, media, and social impact. These are not industry limits. They are the strategic lenses through which we help organizations solve ambiguous problems.

THE QUESTIONS WE HELP SOLVE.

These domains reflect the types of strategic questions SBC helps solve. Across industries, clients engage us through the lens most relevant to the problem at hand.

AI & ENGINEERING

We support projects involving AI strategy, technical products, automation opportunities, engineering-driven research, and the translation of technical capabilities into business decisions.

Example scope: evaluating product opportunities, mapping technical markets, or clarifying AI-driven strategic recommendations.

ECONOMIC & FINANCIAL STRATEGY

We support strategic work involving market structure, financial opportunity assessment, economic reasoning, investment-oriented analysis, and finance-adjacent business questions.

Example scope: sizing market opportunities, evaluating financial dynamics, or supporting economically grounded strategic decisions.

VENTURES

We support early-stage and venture-oriented questions involving startup strategy, business model thinking, market entry, and emerging opportunity evaluation.

Example scope: assessing new markets, benchmarking competitors, or shaping strategic paths for growing ventures.

GROWTH STRATEGY

We support customer-focused growth questions involving segmentation, positioning, expansion priorities, go-to-market thinking, and strategic growth planning.

Example scope: identifying target segments, evaluating growth pathways, or building data-backed positioning recommendations.

SUPPLY CHAIN & OPERATIONS

We support strategic questions involving operations, supply chain design, process efficiency, fulfillment ecosystems, and the systems that enable organizations to execute effectively.

Example scope: evaluating operational bottlenecks, mapping supply chain dynamics, or identifying opportunities for stronger execution.

SOCIAL IMPACT

We support mission-driven work involving nonprofit strategy, stakeholder priorities, public-interest research, and the translation of impact goals into actionable plans.

Example scope: helping organizations clarify priorities, understand stakeholders, and align strategy with measurable impact.

PROOF IN THE WORK.

A focused look at how SBC has supported organizations across research, growth, strategy, and market intelligence.

CME GROUP Supported economic and financial strategy research for a finance-adjacent strategic question.

MICROSOFT Developed research-backed recommendations around AI, engineering, market positioning, or growth opportunities.

META Analyzed platform dynamics, user behavior, and growth strategy opportunities.

UNILEVER Supported consumer research, growth strategy, or data-backed positioning analysis.

ADOBE Evaluated technical product markets, customer needs, or positioning opportunities.

DISNEY Supported media, entertainment, or audience-focused strategic research.

WORKDAY Analyzed enterprise software, workforce technology, or competitive positioning questions.

DOORDASH Supported marketplace, consumer, growth, or operations strategy analysis.

AUTODESK Evaluated design software, technical user needs, or market opportunities.

ATLASSIAN Supported enterprise software and collaboration market research.

GENERAL MILLS Analyzed consumer, retail, supply chain, or growth strategy opportunities.

UNITY Supported research around gaming, creator tools, platform strategy, or developer ecosystems.